Facebook, Instagram and Tiktok Advertising

Get course

4,950E£

Enrolled: 10098 students

Duration: 24 Hours

Level: Beginner

Working Hours

Monday	9:00 am - 10.00 pm
Tuesday	9:00 am - 10.00 pm
Wednesday	9:00 am - 10.00 pm
Thursday	9:00 am - 10.00 pm
Friday	10:00 am - 5.00 pm
Saturday	10:00 am - 5.00 pm
Sunday	9:00 am - 10.00 pm

Description

Social Media Marketing Course

This course provides you with the essentials of the Social Media communication industry and its landscape where you will know the known tools and techniques for social media marketing, and how to set up and optimize your Facebook campaigns.

Course Details

What will you learn?

Community Management for Facebook, Instagram, and TikTok Advertising
Be able to create a campaign using a business manager.
Advertising on Facebook, Instagram and TikTok.
Understanding Types of Campaign Objectives.
A/B Testing & its importance.
How to set up the Highest Return with the lowest cost.
Creating Ads Reporting & Reading the insights.
Moderation & Crisis Management.

Course Outlines

Community management for Facebook, Instagram and Tiktok Advertising:

Introduction about Meta & Tiktok Ads.
Create a Facebook page (Select the page category for the relevant industry).
Create an Instagram account (Difference between Personal, Creator, and Business accounts).
Create a TikTok account (Difference between Personal, Creator, and Business accounts).
Tools for community management basics.
Page insights and how to read them to improve the page.

Advertising on Facebook, Instagram and Tiktok:

How to create a business account.
Difference between a Business ad account, ad account, and Personal ad account.
Different types of campaign objectives in Meta and TikTok.
Why does this type of campaign fall under this category (engagement > consideration)?
Creating a campaign using the right objective according to the business plan.
Indifference between the campaign, ad set, and ad.
What does each could include?